You are here

ESPN and AT&T representatives discuss commercial sponsorship to students

By Laura Byko, Point Park News Service: Much of the events surrounding the opening of Point Park’s Center for Media Innovation centered on journalism and the media, but Point Park’s more business-minded students were also well-served during the afternoon panel hosted by the Pittsburgh Center for Sports Media and Marketing. “The Speed of Live: Why Sports Matter Most to Fans... Read More

Reps from ESPN, AT&T discuss live coverage and sponsorships

By Victoria Bails, Point Park News Service: In celebration with the opening of the Center for Media Innovation, the Pittsburgh Center for Sports and Media Marketing hosted “The Speed of Live: Why Sports Matter Most to Fans & Brands” featuring two speakers from ESPN and AT&T in front of a standing-room only crowd in the Lawrence Hall Ballroom on Tuesday afternoon.... Read More